1) Introduce New Hanadama Akoya Pearls Collection – Natural Colors, No Treatments! <– I am super excited about this one.

2) Restock White and Golden Baroque South Sea Pearls, as well as Mixed-Color Baroque Pearl Necklaces.

3) Adding Tahitian Pearl Bracelets for both Men and Women.

4) Start sending out Review Requests to each customer- your opinions and thoughts matter SO much more than all the text in the world that we can write; hearing from each of you is so incredibly valuable.

5) Really focus on building up our social outreach- friends, clients, associates, neighbors… we want to get talking with everybody. This one is for me, and I am a newb- so any and all tips, tricks, interesting ideas, anything at all- feel free to contact me as I am in desperate need. ;0)

Above and beyond all of that, we’d like to say a very special Thank You to all of you!! Without you, 2010 wouldn’t have been such a great year, filled with design, creation, beauty and ideas that blew us away!! So, stick around cause 2011 is going to be even better, guaranteed!

For the last three and a half years that I have headed the Production Office at Pure I have met more than my fair share of wonderful people and seen some stunning jewelry- indeed, it’s been an easy slice of time, working here! The customers-turned-friends, the letters, the Art, and the joy of creation: bringing the elements of Nature, design and vision together into a single finished work of art! I think of all these things, and I wanted to say Thank You. To each and every one of you- working with you has been a privilege and a pleasure, and I am very much mindful that without you, there would be no Pure, and my little world would be that much greyer.

January, 2010 is bringing with it many exciting changes- changes that Pure has needed, and changes that many of you have suggested. PurePearls.com has been sold (!!) to a very fine gentleman from Kentucky named Bruce Turner, whom I’d like to take a moment to introduce to you. A former investment banker and family man, Bruce decided to take on the many challenges of owning a small online business and I am very pleased to have him here! The transaction took place in early November, and was quite a big surprise for all involved. Amanda is doing very well- we definitely keep in touch- but she did decide that it was time for her to move on from Pure. Bruce has some exciting new ideas for the website, and we are looking forward to a total site redesign!

In the next coming months you can expect to see a new, improved website, featuring bright, crisp, new pictures and innovative new jewelry selections in addition to our long-standing classics. A more convenient shopping experience, greater user accessibility and an emphasis on updated graphics and layout are all features that we consider top priorities- and again, I’d very much like your ideas, thoughts and critiques as we begin a new chapter for PurePearls.com! My door (or phone, or email!) is always open, and I look forward to hearing from each and every one of you as we begin a new chapter and a brand new Year at Pure. Best Holiday Wishes to each and every one of you, and I’m sure we’ll talk soon! J

Very Sincerely,

Ashley McNamara

GM; Production Office Manager

PurePearls.com