We were contacted last October about building a very special pendant that has since been named The Blue Nine. Consisting of solid 14K yellow gold, three Akoya pearls (1 black 6.5-7.0mm and 2 white 6.0-6.5mm pearls) and a single .01ct diamond accent, this little treasure measures about 1 1/4-inches long by 1/3-inches wide, and is [...]

This has easily claimed the prize for the coolest, chicest picture of a pearl ring of all time! It’s Dakota Fanning and her sister, sharing a sisterly secret. The black and white coloring makes the pearl stand out even more beautifully. We say at Pure that a pearl ring is never, ever an ordinary ring- [...]

Just finished this custom setting job for a client that picked up these Aquamarines from H. Stern in Brazil. I love the delicate but elegant settings, and I am really impressed with the saturated color of the gems. The simple but classic pendant and earring suite has been set in 14K White Gold; the pear-shape [...]

Ooh la la! The latest edition of Prominent Pearl Sightings belongs to celebrity designer and stylist extraordinaire, Rachel Zoe. Looking positively Chanel-esque the other weekend at the 2nd Annual Veuve Clicquot Polo Classic on Sunday, Oct 9, at Will Rogers State Park in Santa Monica, Ms. Zoe was spotted sporting a long, flowing pearl necklace [...]

We finished an absolutely stunning 20-Inch Blue-Green Tahitian pearl necklace today, accented with 6 pieces of 14K yellow gold and diamond rondelles, and I just had to post a picture of it to show off to all our readers. The pearls graduate from about 8.0mm up to 10.7mm in the center, and we’ve highlighted the [...]

Elizabeth Taylor’s lavish collection of famous jewels will be coming to auction at Christie’s this December 8-13th, with the most iconic 80 pieces in her collection going on tour to Geneva, Paris, Los Angeles, Hong Kong and Dubai before the      sale commences. Among the most famous and most cherished items was La Peregrina, Spanish [...]

I’m thrilled to finally blog about it- we’ve finally gotten the majority of our exclusive pendant and earring line up and ready for everyone to check out! It’s taken us awhile to put all the images together, write up all the descriptions, and locate designs that are unique and beautiful, but that everyone can love. [...]

At Pure, we like to think of ourselves as custom jewelry specialists; occasionally we think a new design is so unique and cool, we’ve got to offer it to all our clients! This is a replica of my most recent custom design project, done for a client’s 3rd Anniversary. The braided leather choker features three [...]

Customer Question: Hey Ashley, As for pearl selection,…do you have any advice regarding the selection of silver, rose, or cream? Her wedding dress is white, not ivory or off-white.  She has brown hair, and a moderate complexion. Is rose typically most preferred?  Would silver match the best with her wedding dresss?  Is cream more versitile? Any advice [...]

Season 4 of Madmen has officially premiered on AMC, and I do believe that this year is going to be even more riveting than the last! I personally like to keep an eye on this show in particular for the vintage fashion come to glorious life, with pearls in particular splashing onto the fashion scene [...]